University Student Union, Inc.

Seeking sponsorship from the USU?

Sponsorship

Please note: All funding requests must be submitted and approved BEFORE the event occurs. All sponsorships are subject to availability of funds.

Before applying for any USU Sponsorship, please check the Sponsorship Guidelines to verify whether your group and event are eligible for USU Sponsorship.

There are two types of sponsorship from the USU:

  1. Co-sponsorship

    If your organization or department is planning an event and you would like the USU to financially assist your event, such as pay for room rentals/fees or other event expenses, click here to download Co-Sponsorship information packet and application. This type of sponsorship may pertain to student groups or campus departments.

  2. Performance Hall Usage

    If your organization or department is planning an event and you would like the assistance of the USU for fees specific to use the Plaza del Sol Performance Hall, there are two documents you will need to submit:

    1. Submit the Performance Hall Sponsorship application to the USU. Instructions are included in the packet. Click here to download the packet and application.
    2. Submit the Student-Produced Events Application to the staff at the VPAC. Instructions are included in the packet. Click here to download. For a useful checklist and timeline for producing an event, please see this document.

If you have any questions about any USU Sponsorships, please contact:

Shannon Krajewski
Associate Director, Marketing & Programs
(818) 677-6494
shannon.krajewski@csun.edu

USU Sponsorship Guidelines

The following guidelines shall pertain to Co-sponsorships and Performance Hall funds:

  • CSUN students must be the primary beneficiaries of the event
  • The event must be open to CSUN students
  • The event shall normally take place on the CSUN campus
  • The organization applying for co-sponsorship must be a University recognized club or organization, auxiliary or university department
  • The organization must have no delinquent invoices with USU departments, including Meeting Services, at the time of application
  • Active student involvement in the decision-making and implementation of the event is encouraged
  • Funding must be approved in advance of the event; there will be no retroactive funding

The following will not be approved for any type of sponsorship:

  • Events aimed at raising money for the organization (Note: The USU may sponsor an event under any of the following circumstances: (1) a fee is charged to attendees, as long as those funds are used to offset the cost of the event; (2) gifts-in-kind (e.g. canned goods, used clothing, etc.) are collected as part of the event; or (3) attendees may, but are not required to, donate funds to a third-party, non-profit organization (e.g. at a sexual assault awareness lecture, attendees can make a donation toward a domestic violence shelter)
  • Events including alcohol
  • Community events for which USU funds are used for a pass-through (i.e. the organization is applying for sponsorship on behalf of another person or group in the community)
  • Payment for USU staff, student employees, or volunteers receiving a scholarship
  • T-shirts or apparel used for marketing the organization and are not essential to the event
  • Plaques, certificates, or other awards
  • Daily Sundial advertising
  • Newsletters or one-time use banners

 

We look forward to working with you to bring great events to the California State University, Northridge community.